I think it depends on the players long shot skills.
Actually, it depends on his "finding an oportunity to score" stat and his long shot skill. I score some long shots using an AML, and his long shot stat is only 8, but he's skilled to create the scoring chance, so his long shots are more efficient. And my long shot rates is never higher than 30%.
in my last game I won 5-0
I also won 5-0
Shots 14 (on goal 9)
Long shots 4
And just to add, i lead argentinian top level's scoring stats (53 goals in 18 matches), and WCC scoring stats (16 goals in 5 matches), i think they are good numbers considering that arg top level is competitive and the league is almost filled with active users, not to menction WCC.
My point is,
using many long shots reduces your shots on goal rate greatly, and sometimes it doesn't represent a real domination stat. Every manager is free play as they wants, but as i said before in the thread, i choose my shots wisely and it works great for me